Do changes to Gmail’s rendering affect your email HTML? (includes fix)
Tweet Pin It Typical! I’m off work for a few days with the flu and the whole internet goes haywire! Gmail have recently had a bit of an Outlook 2007 moment, causing yet another rendering problem for...
View ArticleWhat does Gmail's priority inbox mean for email marketers?
Tweet Pin It Gmail’s recently announced Priority Inbox feature uses an algorithm to automatically sort busy inboxes into ‘Priority’, ‘Starred’ and ‘Everything Else’. Criteria for sorting into the...
View ArticleInfographic: What your email account says about you
Tweet Pin It The guys at Volt workforce solutions have produced this intriguing infographic, looking at the types of email client different US professionals use when applying for a new job. As with the...
View ArticleGmail Quick Actions for Email Marketers
Image via The Next Web Google have announced a new selection of features that allow email marketers to add interactivity to email campaigns via the Gmail interface. It means that we can mark up...
View ArticleIndustry Weekly Wrap-up
Here are our favourite links of the week, including mobile, email, design and social. Take a look and share with your followers. See you next week! 1. Our Favorite Responsive And Mobile Email Resources...
View ArticleCase study: Add us to Gmail Primary Tab
A popular topic amongst marketers at the moment is the most recent curveball from Google: Gmail tabs. It is still early days and it will be interesting to see what the long-term effects will be for...
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Gmail users like cats, Outlook users like dogs
Gmail users tend to be male, drive a Mazda and earn more than Yahoo! Mail users, according to the newly released YouGov Profiler. The profiler allows us to delve into YouGov’s mass of collected data on...
View ArticleGoogle Inbox AMA: When will we get Responsive Design & Media Query support in...
Here’s a brief look at the email design related discussion from yesterday’s Reddit AMA with the Google Inbox team. It’s a fairly interesting thread, as aside from some discussion about CSS and HTML...
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Google’s embarrassing email problem
For some time now Google have been doing their best to shake up the email experience. They’ve introduced tabs, schema, priority inbox, promotions view and most recently Inbox to name but a few...
View ArticleEmail Delivery into Gmail’s Promotion Tab
As email marketers we had a bit of a shock in May 2013 – the Gmail promotions tab appeared and we thought it could have been the end of the world! Some of those worries still exist and we often get...
View ArticleDark Mode in email
In recent months a new challenge has come up for email designers and developers – Dark mode – email clients changing your beautiful email design! We have put together a table full of handy...
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